MindHug

The world changes faster than our minds can update.

MindHug is a behavioural science organisation. Our training and experiential learning build psychological safety, practical skills and the behaviours that turn intention into lasting change.

Where we work

Three areas. One behavioural gap.

People know what they want, and how to get there. What doesn’t follow is the behaviour , so the gap between intention and outcome stays open.

  • Wellbeing

    Feel Better

    “I know what would help. I feel too stuck to do it.”

    Burnout · Loneliness · Conflict · Rising absence · Psychological safety

    What changes

    Wellbeing that holds under pressure.

    Explore Feel Better
  • AI & Digital Security

    Adapt Better

    “We rolled out the tools. Some pushed back loudly, the rest quietly went back.”

    AI adoption · AI workflows · Resistance · Growth mindset · Cyber security · Social engineering

    What changes

    AI, digital security and change people actually take up.

    Explore Adapt Better
  • Innovation & Entrepreneurship

    Build Better

    “I freeze every time I have to sell or ask.”

    Entrepreneurial mindset · Selling & raising · Founder resilience · Employability · Innovation · Sales Ready · Investment ready

    What changes

    Act under uncertainty, and keep going after it goes wrong.

    Explore Build Better

We have helped universities, organisations, governments and entrepreneurs change behaviour where knowing was not enough.

Proof

What happened, and where.

  • LSE
  • UCL
  • University of Bath
  • Royal Holloway, University of London
  • British Council
  • Bonhams
  • Isio
  • Innovate UK
  • DSIT
  • DSbD
  • Discribe
  • MSDUK
  • CPD Certified
  • 5,000+People reached
  • 85%Improved their cyber knowledge, and nobody got worse
  • 100%Of founders improved in psychological safety
  • 9 in 10Meet the goals they set for themselves
  • 91%Of founders felt equipped to manage their mental wellbeing after attending
  • 93%Of founders would recommend the programme

Figures are drawn from the programmes and participants we measured. The case studies carry the detail behind each.

  • Entrepreneurs

    LSE Generate · British Council

    Problem
    Founders were making conservative decisions under uncertainty, and setbacks were landing as verdicts rather than information.
    What we did
    A 20+ hour neuroscience and psychology programme built around cognitive reframing, setback planning and structured experiments with real customers. A British Council supported project, with LSE as lead delivery partner.
    Result
    100% of founders improved in psychological safety
    Read the Resilient Founders (2024–25) case study
  • Governments

    UK Government, DSIT

    Problem
    Across two DSIT initiatives, participants had access to digital training and were not converting it into confidence, into use at work, or into employment. Confidence and application, not knowledge, were the blockers.
    What we did
    A 28 hour programme combining behavioural work with technical content and focused on application in participants’ own work, with 20 coaches trained to sustain it after delivery.
    Result
    85% improved their cyber knowledge, and nobody got worse
    Read the Digital Skills and Adoption case study
  • Universities

    LSE Summer School

    Problem
    International students arriving into an intense academic environment, under workload pressure, and not using the support available.
    What we did
    8+ hours of neuroscience and psychology programmes and workshops, delivered annually from 2022 to 2024.
    Result
    9 in 10 meet the goals they set for themselves
    Read the Emotional Resilience Programme case study
Participant feedback
“We partnered with MindHug to deliver workshops as part of our Mental Health Awareness week and were impressed by the range of workshops and therapists available.”
Dan Norton, Director of People, Bonhams

What our training and experiential learning feels like

If a psychologist met a mindfulness practitioner, met a game designer, and ran a hackathon together.

MindHug sessions combine psychology, sensory practice, play and real work. People practise new behaviours in the room rather than only hearing about them.

  • Understanding people

    • Clinical psychologists
    • Coaching
    • Trauma informed
    • Group work
  • Holistic and sensory

    • Mindfulness
    • Sound
    • Breath
    • Somatic work
  • Games and play

    • Game formats
    • Live demonstrations
    • Curiosity
    • Surprise
  • Learning by doing

    • Hackathon formats
    • VR
    • Experiments
    • Real work, in the room
See MindHug in action
  • Universities, organisations and government programmes
  • Clinical and applied psychology input
  • Published behavioural science
  • Measured every time

What every programme aims at

Two goals, in order: first enough psychological safety and capacity to try something different, then the practical skills to handle what is actually happening.

How this works, the mechanism, the model and how we measure it

Knowing matters. Doing changes things.

Tell us what you are seeing. We will help identify what may be getting in the way.

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